Matthew is absolutely correct that the Amazon Kindle store is swamped with books rendering it extremely difficult for authors to get discovered. I would add that readers also face problems in finding your books, (if you are J K Rowling everyone has heard of you, however if you happen to be one amongst the millions of Ms and Mr Smiths just how, exactly do you get noticed)?
There’s a new phenomenon out there for writers these days. It hasn’t got a name, but it’s there, and I suspect most of us have encountered it.
You write a book. You decide to publish it yourself, spend a lot of money on cover artwork, proof-readers and so forth, and start revving up promotions on social media – blog, Twitter, various of the services and so on. It’s all carefully planned and designed to create a buzz. It takes hours of hard work.
Then the book’s released and – nothing.
A few sales trickle through. That’s it. After a while it’s sitting there at the two-millionth rank on the Amazon seller lists, and nothing you do seems to be able to shift it.
That happens to commercial publishers, too, who add Amazon Kindle to their ways of distributing and selling.
What’s going on is pretty…
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