I don’t know about you, but whenever I see an author running a free promotion I find myself in a dilemma. If I’m aware of a book promotion then the chances are I know of the author, or somebody I respect knows and likes the author’s work. And that’s where things get a little awkward.

On the one hand I would like to download the book. If I’ve heard of the book then it may well be a work I’m curious about but for whatever reason has never made it onto my reading list. It may be I’ve only just met the author and it’s on my wish list but below a number of other authors I’ve met earlier. It may even be a genre or style of book that I don’t usually read but I enjoy the author’s blog. Either way, I’m interested.

But

On the other hand, I’m a big supporter of my…